We’re the fractional CFO and bookkeeping partners who help your business grow—steadily, strategically, and with purpose.
Your Small Business Is Your Family’s Future
Financial strategy, behaviorally smart systems, and family-focused support that help you lead with clarity—without losing sight of what matters most.
20 years in business
Thousands of clients served
∞ Countless nights of sleep restored
Small Business Financial Strategy Meets Real Life
We’re a team of financial professionals who are also working moms, business leaders, and primary breadwinners. We understand the pressure of growing a business while raising a family—and we’ve built a firm that honors both.
With deep financial expertise, we’ve supported hundreds of founder-led businesses, using Profit First strategy, fractional CFO insight, and practical systems that work.
We don’t just fix the numbers—we help you lead with them. Confidently, sustainably, and in a way that supports your business and your real life.
Real-world systems that work
Built by women who get it—practical, sustainable, and prioritized by what matters most
Led by working moms who are financial experts
Human-first finance, grounded in lived experiences.
Full-service virtual support
25+ experts delivering CFO, COO, and accounting support when you need it.
We serve Family-Focused Small Businesses Ready for Sustainable Growth
Our clients are savvy small business owners, typically earning $1M+ annually. They’re navigating growth, complexity, and leadership while supporting teams and families. They come to Sum of All Numbers for fractional CFO strategy, clarity, and smart financial systems.
We specialize in trades, construction, real estate development, non-profits, and professional services—with deep expertise in industry software and its integration with QuickBooks Online.
Women Leading With Numbers—and Lived Experience
Holly’s Story
Holly Clawson – Founder
Holly founded Sum of All Numbers in 2006 to create meaningful work-from-home opportunities for working moms. Mission accomplished—and then some. Along the way, she’s helped hundreds of clients become truly profitable. Today, she focuses on sustainable growth for SOAN while raising her family and running a flower farm.
Serial entrepreneur, mom of 5, financial powerhouse, Profit First professional, flower farmer
Michelle’s Story
Fractional CFO, mom of 5, Master Certified Profit First Professional, vision-driven leader, piano enthusiast
Michelle Scribner – CEO
Michelle joined SOAN in 2020 and has led the company through 220% growth since then. Her vision: combine strategic financial expertise with genuine heart. With 30 years of finance experience and a personal goal to drive 777 entrepreneurs from financial struggle to financial peace, she brings warmth and clarity to every client she serves.
Don’t just take our word for it. Here’s how we’ve helped founders simplify their finances, gain clarity, and move forward with confidence.
Real Clients. Real Results.
It’s Time to Lead With a Financial Expert by Your Side
You’ve built something meaningful. Let us help it thrive—with numbers, systems, and support that work for your life.